Off-page SEO (search engine optimization) refers to all strategies outside of your website to help you improve your website’s position in the SERP (search engine results page) — off-page SEO strategies include content marketing, link building, forum postings, and influencer...
More and more consumers rely on making their purchases online because this helps them make a smarter decision and more options to choose from. In fact, according to a report from Statista, about $3,535 billion sales were made worldwide in...
Content marketing is considered as a staple in every successful digital marketing campaign strategy. Business owners and marketers have published content in the form of blogs, ebooks, white papers, and other useful content to attract new leads and engage with...
Often, people would ask about the difference between web hosting and domain management. For most beginners trying to set up their website — may they be business owners and marketers — they wouldn’t know that these are completely two different...
Business owners who want to get more visibility online should focus on the importance of conducting search engine optimization (SEO) campaigns. Now, SEO starts with your website and how you can optimize to rank on search results. However, keep in...
Nowadays, customers expect brands to communicate in the most natural way possible. A brand is more than just a company’s logo, color schemes, advertisement, social media pages, and visual graphics — there is more to it than these. Your brand...
Excellent-quality graphic design is one of the most essential elements of digital marketing and most of the times it can be quite expensive. Since today’s marketing industry is becoming more visual and even if you have great content to offer,...
There are numerous ways on how to create a website but if you want to make a profit out of it, you should know the different effective ways on how to monetize your web traffic. Transforming your website traffic to...
Consumers are consistently shown different advertisements from millions of different businesses and companies which makes brand awareness one of the most essential parts of marketing. According to TSL Marketing, successful branding yields numerous benefits such as relatable identity, customer loyalty,...
One of the most valuable assets a company could have is a brand that is recognizable, loved, and trusted. According to a survey conducted by Nielson, about 59% of consumers prefer to purchase their products from brands that are familiar...
